Saturday, June 4, 2011

KARYLLE IS THE FACE OF PHILIPS NEW INTERNATIONAL CAMPAIGN



Karylle is the face of Philips’ new international campaign
Karylle has established herself as one of the most talented showbiz personalities in the country. She is a respected singer, actress, TV host, athlete, and a writer cum blogger. This multi-faceted persona made her the perfect choice to star in the second installment of the international hit viral campaign Nigel and Victoria, which premieres this June.
Already a runaway success in Europe, UK and Russia where it premiered in 2010, the comedy series features the fictional off-screen romance between the sexy, gadget-crazy Victoria, who reviews Philips products in a very personal and honest way; and Nigel, who just can’t stop interfering. It achieved 850,000+ views on Facebook and more than a million on other platforms, like media platforms and blogs.
The first series ended with a cliffhanger, and as the second set of episodes gets underway, Nigel is searching the world for the perfect product reviewer as a replacement for Victoria. The second series will be actively launched in 10 countries of which, the Philippines will have its own presence and own star in Karylle.
As part of her involvement in the series, Karylle flew to London & Amsterdam last week to shoot the episodes where she was professionally reviewing Philips’ new range of headphones and notebook accessories.  These will appear at Philips.com and across the internet.
More information on headphones and notebook accessories from the Philips ‘On the Go’ range is available at www.onthego.philips.com.
To see the first series and find out more about Nigel & Victoria, visit: http://www.facebook.com/NigelandVictoria
Karylle’s involvement in this campaign is one of two big international projects that she is starring in. The other one is The Kitchen Musical, the first Pan-Asian television musical set in a restaurant. In the said project, Karylle is the lead actress. It will be aired in the Philippines, Singapore, Malaysia and Indonesia and across 17 other countries.
The said project, to be shot in Singapore, requires the singer-actress-TV host to leave all her commitments in the country for four months.

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