Puregold's 10th Anniversary welcome Arnel Pineda to performs the newest jingle titled TENkyu Po

Arnel Pineda officially joins Puregold family

IN line with the 10th anniversary of Puregold’s Tindahan ni Aling Puring, Puregold officially welcomes international rock star Arnel Pineda to its growing family as he performs the newest jingle of Tindahan ni Aling Puring titled “TENkyu Po.”

“TENkyu Po” is also the title of the newest TVC of Tindahan ni Aling Puring which was developed by Over The Moon Communications, Inc. “TENkyu Po” is a campaign that aims to celebrate and salute the success of the Ka-Asenso heroes who are primarily the sari-sari store members of Puregold's Tindahan ni Aling Puring. The campaign captures each sari-sari storeowner’s unique success story and simple beginnings in order to inspire more Filipinos to carve their own success stories with the help of Puregold’s Tindahan ni Aling Puring membership program.

Tindahan ni Aling Puring is a customized program made especially for Puregold’s primary customers, which include sari-sari storeowners, carinderia owners, and bulk buyers/wholesalers. Tindahan ni Aling Puring is an avenue of Puregold to fulfill its mission to provide products, services and business opportunities to every Filipino family. Tindahan ni Aling Puring is every Filipino family’s partner in augmenting their income. Tindahan ni Aling Puring also offers free delivery; call-order-pick-up service via call, SMS, or e-mail; and wireless and cash-on-delivery transactions. Members of Tindahan ni Aling Puring are all welcome to attend Puregold’s annual Sari-Sari Store Convention.

 Arnel Pineda is the perfect artist to perform “TENkyu Po” as he is a living testament on what hard work, determination, and faith in God can do to achieve one’s dreams. It should be noted that Arnel rose to international acclaim as he was handpicked to be the new lead singer of iconic international rock band Journey from his humble beginnings as the lead singer and front man of a local band in Manila. 

“I have so much to be thankful for,” says Arnel. “I too came from very humble beginnings before I became part of Journey. Puregold and Tindahan ni Aling Puring continues to serve as an inspiration to countless sari-sari store owners and I feel honored to be part of the team who help people make their dreams come true.”

On May 22 to 25, Puregold will hold its annual Sari-Sari Store Convention entitled Puregold – “Tindahan ni Aling Puring ‘TENkyu Po, Ka-Asenso’ Sari-Sari Store Convention 2013,” to be held simultaneously in three locations namely: Manila, Malolos, and Tagaytay. The event will give the members of Tindahan ni Aling Puring the chance to experience an exclusive, worthwhile, and interactive “entrePinoy” gathering; to enjoy discounts and rebates for top sari-sari store items; to be educated through free sari-sari store items; and to be entertained by variety shows featuring well-known endorsers and celebrities.

“Puregold is in the business of making other people’s dreams come true. I am truly honored to be part of the Puregold family and I join them in thanking the thousands of Tindahan ni Aling Puring members who continue to trust Puregold,” says Arnel Pineda.






MAY 3, 2013  "MEDIA LAUNCH" at Puregold QI Central E. Rodriquez Q.City

 Ms. Susan Co (Vice Chairperson Puregold Inc.), Arnel Pineda