Wednesday, April 25, 2012

FOREVER 21 Store Opening at SM the Block


FOREVER 21 GOES TO SM CITY NORTH EDSA


Shopping up North gets more exciting as Forever 21 brings its iconic brand of fashion at The Block of SM City North EDSA!  The new store will bring Forever 21 closer to home to the young and the stylish who live in Quezon City's plush villages, work in the country's three top television networks and thriving businesses, and  study in its many schools.  It will also bring the brand closer to the northern provincial areas.


Forever 21, which has come to the Philippines through a partnership with the SM Retail Group, had a phenomenal opening of its flagship store at SM Megamall in 2010. Forever 21 continues to extend their reach in the Philippines with the opening of more stores at SM Makati in the Central Business District in early 2011, and at the Northwing of SM City Cebu late last year. 

One of the fastest growing and most successful apparel lines, Forever 21 has quickly become the source of the latest fashion trends at the greatest value.  After initially opening in Los Angeles in 1984 as Fashion 21, the store has since become a style destination to fashion-forward shoppers.  Eventually changing its name to Forever 21, the chain now has almost 600 stores in operation all over the United States and the world.


The 2,300 square meter Forever 21 store at The Block has a fashion-packed selling area which will showcase its trademark bright and elegant interior, and a floor plan that will seamlessly transport shoppers from one amazing merchandise mix to another. Opulent chandeliers, ornate moldings and fixtures, eclectic furnishings and décor, and attractive murals give the store that fresh, youthful vibe it is well-known for, amp-ing up the shopping ante.


Beautifully styled mannequins and attractive focal displays will inspire stylish shoppers and keep their fashion imagination running as they shop. The overall ambiance enhances the exciting assortment of up to the minute fashion choices, as well as, creates a memorable shopping experience.

            
With a fast turn-over of inventory that reflects the ever changing moods of fashion, Forever 21 has exciting, eclectic lines which style conscious and trend-savvy shoppers can mix, match and love  – Forever 21, Love 21, Heritage 1981, Forever 21 Girls, Forever 21+, and 21 Men. The store also has a wide collection of Shoes, Accessories and Intimates.

           
Forever 21 is all about an eclectic mix of on-trend fashion that is vibrant and youthful.  Inspired by the styles on and off the fashion runway, it is a treasure trove of trendy merchandise that the stylish set can mix and match to create their own distinct look.

            
Forever 21+ lets women flaunt their curves in fabulous ways and extended sizes.  This follows Forever 21’s trendy take on everything, offering tops, jeans, leggings, skirts, and dresses in XL (11/12), 1X (13/14), 2X (15/16), and 3X (17/18).

            Forever 21 Girls lets tweens rule their tweendom with young, fun, and flirty fashion pieces.

          
Heritage 1981 is all about style, individuality and confidence.  It mixes classic basics, collegiate pieces, vintage inspired fashion, and extraordinary artsy styling.  Even new trends get an old school flair and a touch of boho for an adventurous and carefree fashion attitude.  Think 1960s Woodstock meets 21st century Coachella.

          
Love 21 is all about cosmopolitan chic designed for the sophisticated Forever 21 woman.  With a more elevated fabric construction, as well as trims and cuts, Love 21 spells contemporary and refined fashion with unexpected twists.

            21 Men is for the contemporary man of style, packed with fun and creative designs for urban trendsetters.  Forever 21’s North EDSA store has a stronger, wider, and more versatile lineup of classic, casual and urban clothes for men of all ages.

Forever 21 Gift Cards in denominations of  P2,000.

Forever 21 Gift Cards in denominations of P1,000 

The Forever 21 MasterCard is  ultimate shopping accessory

The stylish set of the North gets more shopping fun and exclusive privileges at Forever 21 when they shop using Forever 21's most essential accessory, the Forever 21 MasterCard.  Apply for the card by visiting the Forever 21 store as well as BDO branches. The application form can also be downloaded at www.bdo.com.ph. They can also save on more fashion ammunition as they shop with their friends with Forever 21 Gift Cards in P1,000 and P2,000 denominations. These Gift Cards are also perfect to give away to your shopping buddies on any occasion.




The young and fashionable set have their eyes glued to the North. Join them and be the first to enjoy a whole new shopping experience. The North EDSA store opens at the Second Level of The Block Atrium at SM City North EDSA today, April 20.


Forever 21 stores are located at the Second Level of SM Megamall A, Ground Floor of SM Makati in the Central Business District and at the Northwing of SM City Cebu. You can also follow Forever 21 on www.facebook.com/forever21ph and www.twitter.com/forever21ph.

     APRIL 20, 2012  "STORE OPENING" at SM The Block