The Faces of Boardwalk
Boardwalk, a direct-selling firm with 20 years of experience under its name, became one of the key players in the industry because of its commitment to uplift the Filipino lifestyle. Of course, Boardwalk couldn’t have done it without the help of its endorsers who were carefully and meticulously chosen to represent the Boardwalk brand and its pursuit for excellence.
On the lead is Ms. Kris Aquino, Boardwalk’s Business Ambassador. She embodies what Boardwalk is all about; empowering, inspiring and resilient. She already went through all kinds of trials and tribulations in her life and still, she’s still stands tall amidst it all, raring to welcome tomorrow with a straight face and a smile on her lips.
Through the good times and the bad, one stays strong-willed and that’s her commitment and dedication to help Filipinos welcome each day with a positive disposition in their lives. That’s why she is the perfect embodiment of Boardwalk’s advocacies and business perspectives. Like Kris Aquino, Boardwalk remains true to its clientele, keeping the values that has molded the company to be the force in the industry that it is today.
Boardwalk uses its influence to help Filipinos by providing various business opportunities to hardworking and determined people in a manner akin to when Kris Aquino makes use of her image and influence to support different programs aimed to help the Filipino community, and lead it into a positive road towards development.
In this fast-paced world, Kris Aquino also mirrors Boardwalk’s fearless and strong response to the calls of change, from simple lifestyle trends to providing high-quality services and ingenious talents for the pride of the Philippines as a country producing only the best of what life has to offer.
Next we have Jean Garcia. She played an integral role in bringing Avel Bacudio, now Boardwalk’s in-house designer to the fold. A woman of versatility, she continues to be the standard of excellence in showbusiness as she keeps on raising the bar higher and higher for the young stars of the industry to emulate. Jean Garcia exude style and elegance, showing that looking good is for anyone who has the confidence to bring out the best in themselves.
She is for Boardwalk’s JG Collection, a timeless and quintessential collection that will never go out of style. Like Jean Garcia, the JG Collection is a classic set of fashion pieces that sets the bar in what’s in and what’s not.
We also have Ryan Agoncillo. He is perhaps one of those celebrities who can truly embody today’s generation. He is energetic, and smart with the propensity to compete on a global scale. Already regarded as one of the role models for young people, Ryan Agoncillo displays a youthful sense of style and intellect that the youth of today continually tries to emulate. He embodies what Boardwalk’s Ryan Collection is about. Young, hip, and smart, this is the series of stylish fashion pieces that embodies today’s generation.
Cherry Pie Picache is a woman of competence with the proficiency to adapt to any situation without seeing any hurdles in front of her that can impede her in her progress forward. A multifaceted actress who has dabbled from manipulative villainess to a comical mother, she can indeed do it all, proving that women with curves can bring it too.
That is why she is the face of BW Plus. For voluptuous women who love their curves, like Cherry Pie Picache does, this selection accentuates the best features of the full-figured woman.
Next is Assunta de Rossi. A woman who simply radiates with energy, she is the epitome of the chic modern woman. Assunta de Rossi is one of the highly-regarded actresses in showbusiness and Boardwalk can’t be any more proud of the fact that a star of her caliber carries the Boardwalk name.
Because of her lively personality, she is the perfect model for Boardwalk’s Corporate Chic collection as she exudes the confidence to push the envelope on what women of today can and will be.
We also have Rich Asuncion. She may still be young but at her age, she has already achieved a level of success her peers can only dream of. From starting out in the industry as the ‘First Princess’ of StarStruck to finishing as the first runner-up in Binibining Pilipinas 2009, she has proved that there’s not a thing she can’t accomplish. Like Boardwalk, Rich Asuncion has the right determination and drive to go after her goals as she continues to carve a name for herself in the industry.
That’s why she is the face of BW Ladies Collection. Like Rich Asuncion, this series of fashion pieces perfectly personifies what women of the 21st century is. edgy, smart, & fun-loving.
Also carrying the Boardwalk name is Bangs Garcia. Arguably one of the hottest names in showbusiness today, this up and coming actress has the perfect combination of beauty and brains as she continues to wow her audience with her charm, sex appeal, and exceptional talent.
Bangs Garcia wears Boardwalk’s Intimate Apparel. This collection is seductively sweet and daringly delightful and like her, this is the series that is never afraid to get personal.
Next we have Jake Cuenca. He has been heralded by the industry as a trendsetter for the way he presents and carries himself. His style is fashionably forward yet remains humbly masculine at the same time. He proves that men’s fashion can be adventurous without being vulgar.
Gabby Concepcion, also one of Boardwalk’s finest endorsers, has already proven his mettle in showbusiness. Like Boardwalk who, for 20 years, has proven its grit in the industry of direct selling, Gabby Concepcion is one of those elite group of stars who continues to set the bar and be the measuring stick by which others compare themselves into.
Derek Ramsay, also one of Boardwalk's most recognizable endorsers, has established his own niche in the industry. From starting off as a magazine talk show host and VJ, Derek Ramsay is now one of the Philippine's biggest icons who can take the country to new heights in the global arena.
His Filipino pride is evident in everything that he does. No wonder he is the perfect name to embody Boardwalk's Ang Bayan collection. He wears his nationalism loud and proud, unwavering and unrelenting.
You can see Derek Ramsay literally everywhere. His inexhaustible and limitless pool of energy also made him the choice to be the face for Boardwalk's 3-in-1 Power. It lets Derek have the energy and stamina to keep up with his activities as he takes the nation towards global competitiveness.
No wonder he was chosen to embody Boardwalk’s Business Class collection. This is the apparel that exudes the purposeful stride of the modern man.
We also have Coco Martin. Regarded as one of the most promising young actors of our time, he is always at the center of the action and he is showing no signs of slowing down. No wonder he exemplifies what the BW Trion is all about as he continues to live an active and healthy lifestyle in the most fashionable manner.
Next is Julia Montes. The face of BW Fragrances, she has managed to captivate her audience through her sheer brilliance, talent and charm. Already regarded as the new princess of Philippine soap opera, Julia emits the sweet scent of youthfulness and vigor with the confidence to set a new bar in the industry. It comes as no surprise that she embodies BW Fragrances perfectly.
We also have Nikki Gil. This talented artist can captivate her audience with her naturally charming style and flair. It doesn’t hurt that she is one of the most beautiful faces you can see on TV too. But amidst the glamour, Nikki has proven that she has the talent and perseverance to keep up with the best in the business.
Boardwalk launches Nikki Gil for BW Cosmopolitan. Like her, this collection of fashion pieces displays the sophistication and confidence of the stylish modern woman.
Last but certainly not the least is Matteo Guidicelli. He has quickly become a force to be reckoned with in motorsports as he has proven that he is ready and willing to take on all comers on the racetrack.
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