Pinoy pride Jessica Sanchez joins the Jollibee family
International singing sensation and Pinoy pride Jessica Sanchez has come home to the
where she enjoyed a
warm welcome as the newest member of the Jollibee family. Philippines
At the press luncheon held recently at the Edsa Shangri-La Hotel, Jessica shared her excitement as the newest addition to the homegrown fast-food chain’s circle of celebrity endorsers. “Jollibee is synonymous to being Filipino, and that’s why I am so thrilled to be a part of this family,” she said. “The fact that I’m representing this well-loved and successful Filipino brand makes my heart swell with pride.”
Since her return for the Philippine leg of the American Idol World Concert Tour last September 21, the global singing phenom has barely had time to catch her breath. But she made sure to visit a Jollibee store where she enjoyed its best-selling treats and experienced first-hand the fast-food chain’s friendly and personalized service. “Aside from the great-tasting food, the friendly crew and warm ambience really made me feel at home. No wonder Jollibee is the favorite place for families to bond and enjoy great food. It made me think of my family and the many times we spent bonding together,” she said.
When asked about her favorite item from the Jollibee menu, Jessica had this to say: “There are so many yummy treats to choose from, but right now, I can’t get enough of their famous Chickenjoy!” she said. “I love the crispy skin!”
Known as the little girl with the big voice, the petite powerhouse singer gained international fame because of her jaw-dropping performances in the
talent competition American Idol. US
“We’re very happy to welcome Jessica to the Jollibee family. Aside from being very talented, she embodies the qualities of a true idol – hardworking and determined while staying true to her roots,” said Jollibee’s Vice President for Marketing Albert Cuadrante. “She truly is a world-class Filipino star who is destined to go places.”
SEPTEMBER 26, 2012 "MEDIA LAUNCH"