Thursday, March 8, 2012



In life, something’s always got to give. But not when you have good brand choices. Often times, to be able to satisfy your individual shopping cravings, you need to scrimp on a few things (without sacrificing quality, of course) in order to splurge on those that are at the top of your must-have list. Problem is, you are always left with something to sacrifice. Not when you’re a wise Watsons woman though!

Watsons Your Personal Care Store helps you out with this retail dilemma via a simple shopping strategy- switch and save! Watsons new Switch & Save campaign is the beginning of a shopping revolution. Its message is loud and clear: switch to Watsons Label and save so you can splurge on the things you love most. With a vast offering of in-house top-grade products that are significantly cheaper than their expensive branded counter-parts, and a trusted name synonymous to quality and affordability, Watsons buries all your shopping woes with this new solution.

Watsons Label products ensure that you can hoard and replenish your personal care essentials and beauty products at your convenience. What’s more, most of its products are imported and offer fantastic deal-- buy 1 take 1, discounted, bundled in threes-- ensuring you’re getting the most bang for your buck.

At the forefront of the Watsons Switch & Save campaign are four of Manila’s brightest personalities who are themselves avid Watsons shoppers. Each multi-hyphenate knows how to live life to the fullest and truly understands the value of switching and saving.

Tessa Prieto-Valdes
The effervescent socialite-columnist-interior designer Tessa Prieto-Valdes leads the pack. She exclaims: “People ask me how I can afford to dress up fabulously all the time, like everyday is one big party. Simple. I have great and generous designer friends. And I also have good brand choices! I love Watsons Label because it takes care of my basic needs. I’m already saving there so I can really splurge on the things that I love most! It makes me look good, feel great, have fun!”

The divine model-entrepreneur-blogger Divine Lee follows suit. “Those day-to-day items that we use up quickly shouldn’t put a strain on our wallets. How can you say no to a Watsons Label product that’s imported and most of the time, on Buy 1 take 1? Such a divine deal! Winner!”

Tessa Prieto-Valdes, Victor Basa & Patty Laurel
Host-teacher-blogger Patty Laurel shares, “Watsons has been my go-to store for all my health and beauty products, not only here in the Philippines but even in Hong Kong or wherever I travel. So when Watsons introduced their in-house products I tried it out. I was happy to find out that not only were they significantly cheaper, they proved to be of top-grade quality too. It was so easy for me to make the change! I’ve been switching and saving ever since. Now I buy Watsons Label facial tissues, hand wash, facial wipes, and even vitamins! Now I’m able to save more on my basic everyday needs, which means I can splurge a bit more on my travels and food! Woohoo!”

Rounding up the foursome of savvy shoppers is model-actor Victor Basa. “Everyone knows how guys shop. We go inside a store and get what we want. We don’t like thinking too much about a purchase. Now, what else can you ask from a label that marries quality and affordability? It’s a no brainer. You need a shaver that’s not too expensive but glides smoothly on your skin, get Watsons Label. You need a mouthwash that does the job, choose Watsons Label. Need something? Check if they have a Watsons Label counterpart and you can never go wrong. Easy.”

Tessa Prieto-Valdes

Thanks to switching and saving, Tessa can indulge in her designer clothes and shoes, Divine can satisfy her penchant for gorgeous handbags, Victor can stay true to his love of gadgets, and Patty can quell her wanderlust and travel the world.

These smart shoppers are on board with this shopping revolution. The question is, are you?

      MARCH 6, 2012  "MEDIA LAUNCH"  at Borough Podium


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